Aveda Invati Ultra Advanced Exfoliating Light Shampoo

Aveda

Aveda Invati Ultra Advanced Exfoliating Light Shampoo

Reduce hair loss by 77% with Aveda's latest advancement for thinning hair: the Invati Ultra Advanced 4-Step System. Purifying shampoo for thinning hair gently exfoliates with wintergreen-derived salicylic acid, removing oil and environmental residues that can clog pores. The formula creates a light, frothy lather and rinses clean. Leaves hair shiny and helps thicken strands when paired with Aveda Light Thickening Conditioner. Dermatologist tested. 94% naturally derived. Vegan. Leaping Bunny Approved.

Sulfate-free

Paraben-free

Vegan

Natural

Thinning

Hair Loss

Optimized for Your Environment & Lifestyle

Humid
Dry
Soft Water
Pollution Shield
UV Protection

Nykaa

In stock

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Aveda Invati Ultra Advanced Exfoliating Light Shampoo

Aveda

aveda-invati-ultra-advanced-exfoliating-light-shampoo

Shampoo

10202910949669

Morning or Evening?

Morning
Evening
Both

How often will you use this product?

Everyday
Every other day
Every 3 days
Every 4 days
Every 5 days
Every 6 days
Once a week
Twice a week
On specific days
As needed
On rotation

Notes

Add to Routine
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Your Biodata Compatibility Analysis

Based on your 6 hair health indices and environmental factors

0 HAIR HEALTH SCORE

Poor Match

Significant incompatibilities

Growth Cycle Health Index

Hair Match

Hair Health Index Alignment

Optimal for OSI, SSI, DI, HSI

Ingredient Efficacy

Matching Ingredient Score

Environment Compatibility

Current UV, Air Quality & Humidity

Why This Works for Your Specific Profile

Damage Index:

Very healthy or severely damaged hair falls outside optimal treatment parameters

Water Quality:

No water quality-specific conflicts

Hair:

No porosity-specific conflicts

Active Lifestyle:

Activity levels outside optimal range affect product performance and maintenance requirements

Add to Your Routine

Current Routine Fit

Replaces your current shampoo, works with existing conditioner and growth treatments

Recommended Routine Order

1.
2.
3.

Your Hair Profile

Hair Type

Damage Level

Porosity

Scalp Sensitivity

Your Hair Profile Integration

Your Hair Archetype

Density Level

Washing Frequency

Shedding Level

Oil Level

Your Hair Health Indices

Oil Secretion (OSI)

Very low oil production

Scalp Sensitivity (SSI)

Very low sensitivity

Growth Rate (CMR)

Poor metabolism rate

Damage Index (DI)

Minimal damage

Hair Strength (HSI)

Very weak strength

Softness Index (SI)

Significant improvement needed

Water & Environmental Integration

Water:

Expected Results & Timeline

Key Highlights

What is it?

Purifying exfoliating shampoo with key ingredient wintergreen-derived salicylic acid and other ingredients

Who Is It For

Adults, All Genders

Budget

Rs. 3,748.51 - Rs. 7,497.02

Timeline

Reduction in hair loss by 77% measured after use of 4-step system on tresses

Why Youโ€™ll Love It

What Does It Help With?

Hair Loss, Thinning Hair, Oil & Residue Removal, Scalp Health

Best for

Thinning Hair

Features

Gently exfoliates with wintergreen-derived salicylic acid, removes oil and environmental residues, contains babassu-derived cleansing agents, micellar cleansing system for purification, ayurvedic herb blend including ginseng and organic turmeric, dermatologist tested, vegan, leaping bunny approved, 94% naturally derived

Checks

Dermatologist tested, Vegan, Leaping Bunny Approved

Ingredients Overview

Ingredients List

Water-aqua-eau, Sodium-Methyl-Cocoyl-Taurate, Cocamidopropyl-Hydroxysultaine, Sodium-Cocoyl-Isethionate, Decyl-Glucoside, Propanediol, Cocamide-Mipa, Sodium-Methyl-Oleoyl-Taurate, Lauryl-Glucoside, Panax-Ginseng-Root-Extract, Curcuma-Longa-Turmeric-Root-Extract, Zingiber-Officinale-Ginger-Root-Extract, Alpinia-Officinarum-Root-Extract, Emblica-Officinalis-Fruit-Extract, Eclipta-Prostrata-Extract, Glycerin, Caprylyl-Glycol, Caffeine, Salicylic-Acid, Acrylates-Copolymer, Glycol-Stearate, Guar-Hydroxypropyltrimonium-Chloride, Babassuamidopropyl-Betaine, Citric-Acid, Sodium-Hydroxide, Sodium-Chloride, Fragrance-Parfum, Linalool, Citral, Limonene, Citronellol, Sodium-Phytate, Phenoxyethanol, Potassium-Sorbate, Sodium-Benzoate

Key Ingredients

Wintergreen-Derived Salicylic Acid, Babassu-derived cleansing agents, Micellar Cleansing System, Ayurvedic Herb Blend (Ginseng, Turmeric)

Ingredients Details

Caffeine

Common Name(s): Caffeine,methylxanthine anti-cellulite,antioxidant vasoactive

CAS Number: N/a

DESCRIPTION

What It Does: Stimulates lipolysis in adipocytes by inhibiting phosphodiesterase (preventing camp breakdown), reduces eye puffiness through vasoconstriction of periorbital capillaries, and provides antioxidant dna repair stimulation for photoprotective benefit.

Why It's Used: The only cosmetic active with a well-defined mechanism for anti-cellulite claims โ€” phosphodiesterase inhibition elevating adipocyte camp is the documented biochemical pathway, providing mechanism-based efficacy substantiation superior to most slimming actives.

How It Works: Caffeine inhibits phosphodiesterase (pde3, pde4) preventing camp hydrolysis โ†’ elevated camp activates protein kinase a โ†’ phosphorylates hormone-sensitive lipase โ†’ lipolysis of triglycerides in adipocytes. for eye puffiness: caffeine's adenosine receptor antagonism reduces prostaglandin-mediated capillary dilation in periorbital tissue, reducing fluid accumulation.

Typically Found In: Anti-cellulite,eye creams,antioxidant products

TECHNICAL DETAILS

Primary Category: Active ingredient โ€“ antioxidant

Secondary Functions: Free radical scavenging,anti-aging

Application Areas:

Facial Skincare

Body Care

Hair Care

Beard Care

Color Cosmetics (Makeup)

Dietary/Oral Supplements

Typical Concentration Range: 0.1%โ€“3%

SOURCING & ETHICS

Vegan Status: Yes

Halal Status: Yes

Source Notes: Plant-derived extract or synthetic.

SKIN COMPATIBILITY

Irritancy Rating: 1/5 โ€“ very low

Comedogenicity Rating: 0/5 โ€“ non-comedogenic

Sensitivity Concerns: Non-irritating; well-tolerated.

Safe for Sensitive Skin: Yes

SAFETY & COMPATIBILITY

Safety Profile: Excellent safety profile. ewg score: 1.

Works Well With: Vitamin c,vitamin e,ferulic acid,spf,other antioxidants

Avoid Combining With: No significant incompatibilities

SCIENTIFIC NOTE

Caffeine has one of the highest sc penetration rates of any cosmetic active (logp -0.07, mw 194 da) โ€” the combination of small size and moderate logp providing excellent aqueous solubility with sufficient sc lipid partitioning for effective transdermal delivery to adipose tissue.

Last Verified: Cosing database,caffeine pde inhibitor anti-cellulite lipolysis review

Primary Sources: 2026-03-12

Citral

Common Name(s): 3,7-dimethyl-2,6-octadienal,geranial+neral mix

CAS Number: 5392-40-5

DESCRIPTION

What It Does: Provides the defining intense lemon-citrus fragrance note.

Why It's Used: The lemon scent compound โ€“ citral defines the fresh lemon scent in lemon essential oil and lemongrass with potent antimicrobial activity.

How It Works: Mixture of e-isomer (geranial) and z-isomer (neral). antimicrobial via michael addition to thiol enzymes. inhibits nf-kb for anti-inflammatory activity. antioxidant via allylic aldehyde.

Typically Found In: Citrus fragrances,antibacterial products,lemon-scented cosmetics

TECHNICAL DETAILS

Primary Category: Fragrance component โ€“ lemon aldehyde

Secondary Functions: Skin conditioning

Application Areas:

Facial Skincare

Body Care

Hair Care

Beard Care

Color Cosmetics (Makeup)

Dietary/Oral Supplements

Typical Concentration Range: 0.001%โ€“0.5%

SOURCING & ETHICS

Vegan Status: Yes โ€“ from lemon, lemongrass, melissa oils

Halal Status: Yes

Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.

SKIN COMPATIBILITY

Irritancy Rating: 1/5 โ€“ very low

Comedogenicity Rating: 0/5 โ€“ non-comedogenic

Sensitivity Concerns: Well-tolerated by most skin types.

Safe for Sensitive Skin: Yes

SAFETY & COMPATIBILITY

Safety Profile: Eu cosmetics regulation: declared fragrance allergen. high sensitisation potential from alpha,beta-unsaturated aldehyde structure. ifra strict limits.

Works Well With: Standard skincare actives

Avoid Combining With: No known significant incompatibilities

SCIENTIFIC NOTE

Citral's high sensitisation potential (llna ec3 ~0.11%) is a consequence of its alpha,beta-unsaturated aldehyde structure providing a highly reactive michael acceptor for skin protein covalent binding. the e/z mixture (geranial/neral) in natural citral means both isomers contribute to the sensitisation burden โ€“ explaining why lemongrass oil (very high citral content, ~60-80%) is one of the more common essential oil allergens.

Last Verified: Cosing database,ifra standards

Primary Sources: 2026-03-12

Citronellol

Common Name(s): (r)-3,7-dimethyl-6-octen-1-ol,rhodinol

CAS Number: 106-22-9

DESCRIPTION

What It Does: Provides soft, lasting rose-floral fragrance note.

Why It's Used: Essential rose fragrance monoterpene for lasting smooth floral notes in high-quality perfumery and cosmetic fragrances.

How It Works: Allylic alcohol monoterpene provides fixative property in fragrance blends. good skin substantivity for lasting scent. softer, rounder rose note vs geraniol's fresher character. natural in rose otto at 18-34%.

Typically Found In: Rose perfumes,floral fragrances,luxury skincare

TECHNICAL DETAILS

Primary Category: Fragrance component โ€“ monoterpene alcohol

Secondary Functions: Skin conditioning

Application Areas:

Facial Skincare

Body Care

Hair Care

Beard Care

Color Cosmetics (Makeup)

Dietary/Oral Supplements

Typical Concentration Range: 0.001%โ€“1%

SOURCING & ETHICS

Vegan Status: Yes โ€“ from rose, geranium, citronella oils

Halal Status: Yes

Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.

SKIN COMPATIBILITY

Irritancy Rating: 1/5 โ€“ very low

Comedogenicity Rating: 0/5 โ€“ non-comedogenic

Sensitivity Concerns: Well-tolerated by most skin types.

Safe for Sensitive Skin: Yes

SAFETY & COMPATIBILITY

Safety Profile: Eu cosmetics regulation: declared fragrance allergen. ifra guidelines apply.

Works Well With: Standard skincare actives

Avoid Combining With: No known significant incompatibilities

SCIENTIFIC NOTE

Citronellol's r-enantiomer (natural) vs s-enantiomer (synthetic) provide meaningfully different scent character โ€“ a remarkable demonstration of chiral scent discrimination by olfactory receptors. the (r) form provides the characteristic rose note while the (s) form has a distinctly different, less pleasant character. this enantiomeric scent difference means that the biological handedness of naturally-sourced vs racemic synthetic citronellol produces perceptibly different fragrance quality.

Last Verified: Cosing database,ifra standards

Primary Sources: 2026-03-12

Glycerin

Common Name(s): Glycerol,glycerine,1,2,3-propanetriol

CAS Number: 56-81-5

DESCRIPTION

What It Does: Glycerin pulls water from the environment and deeper skin layers into the outer skin layer (epidermis), boosting moisture levels and keeping skin soft, smooth, and plump.

Why It's Used: It is used in virtually every moisturizer, serum, and cleanser because it is highly effective at hydrating skin, is well-tolerated by all skin types, and enhances the texture and spreadability of formulations.

How It Works: As a humectant, glycerin forms hydrogen bonds with water molecules, trapping them in the skin. it also reinforces the skin barrier by integrating into lipid structures between skin cells.

Typically Found In: Moisturizers,serums,cleansers,toners,sheet masks,sunscreens,body lotions,shampoos,conditioners

TECHNICAL DETAILS

Primary Category: Humectant

Secondary Functions: Skin barrier support,emollient,solvent

Application Areas:

Facial Skincare

Body Care

Hair Care

Beard Care

Color Cosmetics (Makeup)

Dietary/Oral Supplements

Typical Concentration Range: 1%โ€“30% (typical: 3โ€“10%)

SOURCING & ETHICS

Vegan Status: Yes โ€“ plant-derived (coconut, soy, palm) or synthetic

Halal Status: Yes โ€“ when plant-derived or synthetic; verify source with supplier

Source Notes: Derived from plant oils via hydrolysis or saponification; synthetic versions also available. palm-derived glycerin carries sustainability concerns.

SKIN COMPATIBILITY

Irritancy Rating: 1/5 โ€“ very low; non-irritating at all standard concentrations

Comedogenicity Rating: 0/5 โ€“ non-comedogenic

Sensitivity Concerns: Extremely rare allergic reactions; generally safe for all skin types including sensitive and baby skin

Safe for Sensitive Skin: Yes

SAFETY & COMPATIBILITY

Safety Profile: Widely recognized as safe. ewg hazard score: 1. no significant concerns for irritation, sensitization, or toxicity at typical concentrations (up to 50%).

Works Well With: Hyaluronic acid,ceramides,niacinamide,panthenol,urea,peptides,retinol,ahas/bhas

Avoid Combining With: No known incompatibilities at standard concentrations

SCIENTIFIC NOTE

Glycerin is an endogenous skin component found naturally in the stratum corneum. aquaporin-3 channels in keratinocytes facilitate glycerin transport, making it integral to natural skin hydration pathways.

Last Verified: Cosing database,cir safety assessment,ewg skin deep,inci decoder

Primary Sources: 2026-03-12

Personalized Usage Instructions

How to Use

1

Step 1

Massage into wet hair and scalp

2

Step 2

Rinse

3

Step 3

Use as part of the Invati Ultra Advanced 4-Step System

Medical Chemicals

Protein/Moisture

- Balanced

pH

pH Level

- Acidic

Porosity Taget

- Normal Porosity

Customized for Your Profile

Scalp Condtions

Sensitive Scalp, Oil Control, pH Balanced

Climate Suitability

Humid, Dry, Soft Water, Pollution Shield, UV Protection

Clinical Claims

Reduction in hair loss due to breakage by 77% from repeat grooming test using the 4-step Invati Ultra Advanced system

Frequency

Massage into wet hair and scalp. Rinse. Use as part of the Invati Ultra Advanced 4-Step System.

Product Information

Dermatologist tested

Vegan

Leaping Bunny Approved