
Highlights
WHAT IS IT?
Hydrating serum with 5 types of hyaluronic acid
FEATURES
Provides instant and long-term plumping hydration, visibly smoother and tighter feeling skin
BEST FOR
normal
CHECKS
Oil-free, alcohol-free
Who Is It For?
All Ages And GendersWhat Does It Help With?
Dehydration Dryness Signs Of Aging Skin Barrier SupportBudget
Affordable (under $30)How To Use
Which routine should it be used in?
Instructions:
Key Information
What The Ordinary Says
Product Description:
A next generation hyaluronic serum containing 5 forms of hyaluronic acid, ceramides and pro-vitamin B5 that provides instant and long-term plumping hydration for softer, smoother, and healthy-looking skin.
About the Brand:
Ingredients Overview
Ingredients List
Aqua,Sodium-Hyaluronate,Propanediol,Pentylene-Glycol,Hydrolyzed-Hyaluronic-Acid,Sodium-Hyaluronate-Crosspolymer,Phospholipids,Sphingolipids,Panthenol,Ahnfeltiopsis-Concinna-Extract,Glycerin,Polysorbate-20,Citric-Acid,Sodium-Citrate,p-Anisic-Acid,Tocopherol,Trisodium-Ethylenediamine-Disuccinate,Caprylyl-Glycol,Ethoxydiglycol,Ethylhexylglycerin,Hexylene-Glycol,Phenoxyethanol,Chlorphenesin
Key Ingredients
Hyaluronic Acid, Ceramides, Pro-vitamin B5
Ingredients Details
Ahnfeltiopsis Concinna Extract
Common Name(s): Ahnfeltiopsis concinna extract,botanical extract,phytochemical active
CAS Number: N/a
DESCRIPTION
What It Does: Provides antioxidant protection from reactive oxygen species, reduces inflammatory cytokine production in skin, and conditions skin surface through the plant's secondary metabolite complex.
Why It's Used: Chosen for its natural origin narrative, traditional use heritage, and multi-functional phytochemical profile that supports several concurrent skin care claims from one ingredient.
How It Works: Polyphenols, terpenoids, and alkaloids in the extract scavenge ros via hydrogen atom transfer, inhibit nf-kb or cox-2 inflammatory pathways, and interact with skin surface proteins for conditioning.
Typically Found In: Botanical skin care,natural products
TECHNICAL DETAILS
Primary Category: Active ingredient โ antioxidant
Secondary Functions: Free radical scavenging,anti-aging
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.1%โ10%
SOURCING & ETHICS
Vegan Status: Yes
Halal Status: Yes
Source Notes: Plant-derived extract or synthetic.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Non-irritating; well-tolerated.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Excellent safety profile. ewg score: 1.
Works Well With: Vitamin c,vitamin e,ferulic acid,spf,other antioxidants
Avoid Combining With: No significant incompatibilities
SCIENTIFIC NOTE
Plant secondary metabolites evolved as uv photoprotectants and antimicrobial agents โ mechanisms that directly translate to cosmetic antioxidant and anti-inflammatory activity in human skin.
Last Verified: Cosing database,ahnfeltiopsis concinna extract botanical review
Primary Sources: 2026-03-12
Hydrolyzed Hyaluronic Acid
Common Name(s): Hyaluronic acid,gold standard humectant,multi-weight skin plumper
CAS Number: N/a
DESCRIPTION
What It Does: Hydrates skin at multiple depths depending on mw, provides visible plumping from dermal water retention, reduces tewl, and supports barrier integrity and fibroblast proliferation.
Why It's Used: The reference humectant in cosmetics โ ha's 1,000ร water binding capacity, skin-endogenous origin, and compatibility with all skin types make it the standard against which all humectants are benchmarked.
How It Works: High-mw ha (>1000 kda) films the surface reducing tewl; medium-mw (100โ1000 kda) hydrates outer epidermis; low-mw (<50 kda) reaches dermis for plumping. each weight class binds water through carboxylate and amide group h-bonding across the (glcua-glcnac)โ disaccharide backbone.
Typically Found In: Hydrating serums,moisturisers,anti-aging
TECHNICAL DETAILS
Primary Category: Functional ingredient โ humectant
Secondary Functions: Tewl reduction,skin plumping
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.01%โ2%
SOURCING & ETHICS
Vegan Status: Yes
Halal Status: Yes
Source Notes: Synthetic or naturally derived. excellent aqueous solubility.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Non-irritating; suitable for all skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Excellent safety profile. ewg score: 1.
Works Well With: Ceramides,emollients,occlusives,glycerin,hyaluronic acid
Avoid Combining With: No significant incompatibilities
SCIENTIFIC NOTE
Ha production by streptococcus zooepidemicus fermentation provides high-purity, animal-free hyaluronic acid at molecular weights 50 kdaโ3 mda โ batch selection determines the intended skin depth target.
Last Verified: Cosing database,hyaluronic acid multi-weight humectant review
Primary Sources: 2026-03-12
Panthenol
Common Name(s): Provitamin b5,d-panthenol,dl-panthenol,d-pantothenyl alcohol,(r)-2,4-dihydroxy-n-(3-hydroxypropyl)-3,3-dimethylbutanamide
DESCRIPTION
What It Does: Panthenol deeply moisturizes skin and hair, soothes irritation, accelerates wound healing, strengthens the skin barrier, and improves hair elasticity and shine.
Why It's Used: It is used because it is exceptionally versatile, working in both skin and hair formulations. it is gentle enough for sensitive and post-procedure skin, and converts to the active vitamin b5 within the skin.
How It Works: Panthenol penetrates skin and hair, where it is oxidized to pantothenic acid (vitamin b5), a coenzyme a precursor essential to metabolism. in skin, it acts as a humectant and stimulates fibroblast proliferation. in hair, it coats the shaft, improving manageability.
Typically Found In: Moisturizers,serums,toners,after-sun products,wound healing products,shampoos,conditioners,hair masks,beard care
TECHNICAL DETAILS
Primary Category: Active ingredient โ provitamin b5
Secondary Functions: Anti-inflammatory,wound healing,hair conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.5%โ5% (typical: 1โ3%)
SOURCING & ETHICS
Vegan Status: Yes โ synthetically produced
Halal Status: Yes
Source Notes: Commercially synthesized. both d- and dl-forms used in cosmetics; d-panthenol is the biologically active isomer but dl-panthenol is less expensive and widely used.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low; one of the most soothing ingredients in cosmetics
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Extremely rare contact allergy; considered one of the safest cosmetic ingredients. suitable for all skin types.
Safe for Sensitive Skin: Yes โ ideal for sensitive, reactive, and post-procedure skin
SAFETY & COMPATIBILITY
Safety Profile: Exceptionally safe. ewg hazard score: 1. no significant concerns for irritation, sensitization, or systemic toxicity. safe during pregnancy.
Works Well With: Hyaluronic acid,ceramides,allantoin,niacinamide,centella asiatica,retinol (reduces irritation),glycerin
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Panthenol has demonstrated wound-healing properties in clinical studies, stimulating fibroblast proliferation and migration. its dual humectant and anti-inflammatory action makes it particularly effective in barrier-repair formulations.
Last Verified: Cosing database,cir safety assessment,ebner et al. (2002) skin pharmacology and applied skin physiology
Primary Sources: 2026-03-12
Pentylene Glycol
Common Name(s): 1,2-pentanediol,pentanediol,hydrolite-5
CAS Number: 5765-44-6
DESCRIPTION
What It Does: Provides humectant moisture retention with antimicrobial preservative-boosting activity.
Why It's Used: The balanced multifunctional diol โ pentylene glycol provides the ideal balance of humectancy and antimicrobial activity for clean beauty preservation systems with excellent sensory compatibility.
How It Works: C5 diol: longer chain than propylene glycol providing better antimicrobial activity but shorter than 1,2-hexanediol (slightly lower membrane activity). two oh groups provide humectant water binding. solvent for fragrances and some actives. synergistic with phenoxyethanol reducing required phenoxyethanol concentration.
Typically Found In: Clean beauty products,natural preservation systems,moisturisers
TECHNICAL DETAILS
Primary Category: Functional ingredient โ multifunctional pentanediol
Secondary Functions: Tewl reduction,skin plumping
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.5%โ3%
SOURCING & ETHICS
Vegan Status: Yes โ synthetic
Halal Status: Yes
Source Notes: Synthetic or naturally derived. excellent aqueous solubility.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Non-irritating; suitable for all skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Excellent safety profile. ewg score: 1.
Works Well With: Ceramides,emollients,occlusives,glycerin,hyaluronic acid
Avoid Combining With: No significant incompatibilities
SCIENTIFIC NOTE
Pentylene glycol's position in clean beauty preservation is due to a regulatory quirk: 1,2-pentanediol is not classified as a preservative in eu cosmetics regulations (unlike phenoxyethanol which requires preservative listing), so it can provide antimicrobial activity while not requiring the 'contains preservative' designation โ enabling cleaner labels in natural-positioned formulations.
Last Verified: Cosing database,dsm hydrolite-5 technical data,cir safety assessment
Primary Sources: 2026-03-12