
Highlights
WHAT IS IT?
Pigmentation Cure Serum with multiple active ingredients
FEATURES
Reduces pigmentation and lightens skin tone, Hydrates skin to reduce fine lines and wrinkles, Improves skin texture, Dermatologically tested and safe for all skin types
BEST FOR
sensitive
CHECKS
Alcohol, Paraben, Cruelty
Who Is It For?
All Genders And Adult Age RangeWhat Does It Help With?
Pigmentation Uneven Skin Tone Dark Spots Dry Skin Fine Lines Skin Texture ImprovementBudget
Affordable (under $30)How To Use
Which routine should it be used in?
Instructions:
Key Information
What Jovees Herbal Pvt. Ltd. Says
Product Description:
This serum combines the benefits of Alpha Arbutin and Kojic Acid, renowned for their remarkable abilities to address pigmentation and uneven skin tone. A-Arbutin is particularly effective in lightening hyperpigmentation and achieving an even skin tone. Kojic Acid works to reduce the appearance of dark spots and pigmentation, contributing to a more radiant complexion. Niacinamide, or Vitamin B3, not only enhances overall skin texture and tone but also plays a significant role in reducing pigmentation and dark spots. At Jovees Herbals, we believe in creating safe and effective skin care products that enhance and amplify your beauty. Our new range of serums are dermatologically tested and target and resolve all your skin problems, from the root. Benefits: Reduces Pigmentation And Lightens Skin Tone: Alpha Arbutin, Kojic Acid, and Niacinamide are key ingredients in skin care known for their skin lightening and brightening effects. Infuses Hydration: Hyaluronic acid is a potent ingredient for hydration, working to infuse the skin with moisture, which reduces the appearance of fine lines and wrinkles. Zemea, a natural, plant-based component, collaborates with hyaluronic acid by maintaining skin moisture, thereby ensuring a dual approach to enhancing skin hydration and moisture retention. Improves Skin Texture: Niacinamide, combined with Cica Extract, is a potent blend, to promote smoother skin. It works by improving the overall texture and tone of the skin, reducing the appearance of pigmentation and dark spots. Additionally, Cica extract, complements Niacinamide by soothing and calming, aggravated skin. This combination helps further smooth the skin and reduce inflammation, resulting in an overall improvement in skin quality. Dermatologically Tested And Safe: Made with premium quality ingredients, Alpha Arbutin pigmentation cure cream, passes our rigorous and numerous quality checks; making it extremely safe for all skin types. It is alcohol free, paraben free and cruelty free.
About the Brand:
Ingredients Overview
Ingredients List
Barley-extract,Wheat-extract,Zemea,Cica-extract,A-Arbutin,Kojic-acid,Vitamin-B3,Daisy-flower-extract,Xanthan-gum,Sodium-pca,Phenoxyethanol,Ethyl-hexyl-glycerin,Hyaluronic-acid,Perfume,Sodium-gluconate,Purified-water
Key Ingredients
Alpha Arbutin, Kojic Acid, Niacinamide, Hyaluronic Acid, Cica Extract
Ingredients Details
Phenoxyethanol
Common Name(s): 2-phenoxyethanol,rose ether,ethylene glycol monophenyl ether
CAS Number: 122-99-6
DESCRIPTION
What It Does: Prevents microbial contamination and spoilage in cosmetic formulations.
Why It's Used: The benchmark cosmetic preservative โ eu-permitted up to 1%, effective against virtually all cosmetically relevant microorganisms, and excellent tolerability.
How It Works: Phenol ring provides broad antimicrobial activity via disruption of bacterial and fungal cell membranes and inhibition of enzymatic activity. effective against gram-positive and gram-negative bacteria, yeasts (candida), and molds (aspergillus). activity ph range: 3-9.
Typically Found In: All cosmetic formulations as primary preservative
TECHNICAL DETAILS
Primary Category: Functional ingredient โ broad-spectrum preservative
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.1%โ1% (eu max 1%)
SOURCING & ETHICS
Vegan Status: Yes โ synthetic
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Eu cosmetics regulation max 1%. sccs assessed as safe at โค1%. avoid use around eyes in baby products per some country regulations. ewg score: 4.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Phenoxyethanol's widespread adoption as the primary cosmetic preservative followed the phaseout of parabens from many formulations in the 2000s-2010s. despite having a comparable or better safety profile to parabens, it is often cited in 'free-from' formulations โ a consumer perception issue rather than a scientific safety concern.
Last Verified: Cosing database,sccs opinion on phenoxyethanol,cir safety assessment
Primary Sources: 2026-03-12