Mamaearth Rice Water Dewy Active Serum

Mamaearth

Mamaearth Rice Water Dewy Active Serum

Mamaearth Rice Water Dewy Active Serum

Mamaearth

mamaearth-rice-water-dewy-active-serum

Serum

10084913381669

Morning or Evening?

Morning
Evening
Both

How often will you use this product?

Everyday
Every other day
Every 3 days
Every 4 days
Every 5 days
Every 6 days
Once a week
Twice a week
On specific days
As needed
On rotation

Notes

Add to Routine
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Compatibility Score

0%

Microbiome
Ingredients
Biological
Environment
Lifestyle

How It Fits Into Your Skincare Routine

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Highlights

WHAT IS IT?

Serum with 13 ingredients

FEATURES

Soothing, hydrating, reduces dryness, brightens and gives glowing skin

BEST FOR

sensitive

CHECKS

Paraben-Free,Alcohol-free,Fragrance-free

Who Is It For?

All Genders No Specific Age Range Mentioned

What Does It Help With?

Glowing Skin Dryness Brightening

Budget

Affordable (under $30)

How To Use

Which routine should it be used in?

Morning
Evening
 
Cleanse
Tone
Eyecare
Serum
Moisturize
Suncare
 

Instructions:

Take 2-3 pumps of the serum, Apply evenly on the face & neck, Gently pat until absorbed

Key Information

Vegan
Cruelty-free
Sensitive-safe
Non-comedogenic
Hypoallergenic
Microbiome-safe
Preservative-free
Eco-friendly
Pregnancy-safe
Oil-free

What Mamaearth Says

Product Description:

Mamaearth Rice Water Dewy Active Serum helps achieve a glowing, bright complexion and reduces dryness with a soothing and hydrating formula.

About the Brand:

Ingredients Overview

Ingredients List

aqua,niacinamide,butylene-glycol,glycerin,zinc-pca,ethoxydiglycol,oryza-sativa-rice-water-extract,olive-oil-esters,dimethyl-isosorbide,phenoxyethanol,chlorphenesin,xanthan-gum,prunus-domestica-fruit-powder,sodium-hyaluronate,sodium-gluconate,citric-acid

Key Ingredients

Niacinamide, Zinc PCA, Oryza Sativa (Rice Water) Extract, Sodium Hyaluronate

Ingredients Details

Chlorphenesin

Common Name(s): 3-(4-chlorophenoxy)-1,2-propanediol,globacid

CAS Number: 104-29-0

DESCRIPTION

What It Does: Provides gram-negative focused preservation complementary to phenoxyethanol for comprehensive spectrum coverage.

Why It's Used: Phenoxyethanol complement โ€” chlorphenesin's gram-negative and antifungal coverage complements phenoxyethanol's gram-positive activity for full-spectrum preservation at lower individual concentrations.

How It Works: 4-chlorophenol ether glycol disrupts bacterial and fungal membranes. strong gram-negative activity (pseudomonas, e. coli). good candida antifungal activity. used with phenoxyethanol for synergistic broad-spectrum coverage. ph stable 3-9.

Typically Found In: Comprehensive preservation systems,baby products (low concentration)

TECHNICAL DETAILS

Primary Category: Functional ingredient โ€“ glycerol ether preservative

Secondary Functions: Skin conditioning

Application Areas:

Facial Skincare

Body Care

Hair Care

Beard Care

Color Cosmetics (Makeup)

Dietary/Oral Supplements

Typical Concentration Range: 0.1%โ€“0.3%

SOURCING & ETHICS

Vegan Status: Yes โ€“ synthetic

Halal Status: Yes

Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.

SKIN COMPATIBILITY

Irritancy Rating: 1/5 โ€“ very low

Comedogenicity Rating: 0/5 โ€“ non-comedogenic

Sensitivity Concerns: Well-tolerated by most skin types.

Safe for Sensitive Skin: Yes

SAFETY & COMPATIBILITY

Safety Profile: Eu max 0.3% cosmetics. good safety profile. synergistic combination with phenoxyethanol (0.3% pe + 0.1% chlorphenesin often equivalent to 1% pe alone).

Works Well With: Standard skincare actives

Avoid Combining With: No known significant incompatibilities

SCIENTIFIC NOTE

Chlorphenesin + phenoxyethanol synergy operates through a classic spectrum-filling combination: phenoxyethanol provides strong gram-positive antimicrobial activity while chlorphenesin provides gram-negative and antifungal coverage. the combination's minimum inhibitory concentration sum is subadditive (provides equivalent preservation at combined concentrations below what either alone would require) โ€” textbook pharmacological synergy enabling lower total preservative load.

Last Verified: Cosing database,eu preservative annex v,cir safety assessment

Primary Sources: 2026-03-12

Ethoxydiglycol

Common Name(s): Ethoxydiglycol,glycol co-solvent,humectant formulation aid

CAS Number: N/a

DESCRIPTION

What It Does: Provides co-solvent and penetration enhancer in cosmetic formulations, improving active ingredient dissolution and product texture while delivering mild skin conditioning.

Why It's Used: Glycol solvents are essential for dissolving actives with limited water or oil solubility โ€” the intermediate polarity of glycol ethers provides access to the wider solubility parameter space between pure water and oil phases.

How It Works: Hydroxyl and ether groups provide h-bonding for water miscibility; the organic chain provides compatibility with lipophilic actives. medium-chain glycols (c3โ€“c6) provide the optimal balance of water compatibility, lipophilic active dissolution, and skin-compatible humectancy.

Typically Found In: Skin care formulations,co-solvent systems

TECHNICAL DETAILS

Primary Category: Functional ingredient โ€“ humectant

Secondary Functions: Tewl reduction,skin plumping

Application Areas:

Facial Skincare

Body Care

Hair Care

Beard Care

Color Cosmetics (Makeup)

Dietary/Oral Supplements

Typical Concentration Range: 1%โ€“30%

SOURCING & ETHICS

Vegan Status: Yes

Halal Status: Yes

Source Notes: Synthetic or naturally derived. excellent aqueous solubility.

SKIN COMPATIBILITY

Irritancy Rating: 1/5 โ€“ very low

Comedogenicity Rating: 0/5 โ€“ non-comedogenic

Sensitivity Concerns: Non-irritating; suitable for all skin types.

Safe for Sensitive Skin: Yes

SAFETY & COMPATIBILITY

Safety Profile: Excellent safety profile. ewg score: 1.

Works Well With: Ceramides,emollients,occlusives,glycerin,hyaluronic acid

Avoid Combining With: No significant incompatibilities

SCIENTIFIC NOTE

Glycol ether co-solvents enhance sc penetration of co-applied actives by increasing their thermodynamic activity in the sc lipid phase โ€” high thermodynamic activity (near saturation) drives diffusion by concentration gradient even when absolute concentration is low.

Last Verified: Cosing database,ethoxydiglycol glycol solvent review

Primary Sources: 2026-03-12

Glycerin

Common Name(s): Glycerol,glycerine,1,2,3-propanetriol

CAS Number: 56-81-5

DESCRIPTION

What It Does: Glycerin pulls water from the environment and deeper skin layers into the outer skin layer (epidermis), boosting moisture levels and keeping skin soft, smooth, and plump.

Why It's Used: It is used in virtually every moisturizer, serum, and cleanser because it is highly effective at hydrating skin, is well-tolerated by all skin types, and enhances the texture and spreadability of formulations.

How It Works: As a humectant, glycerin forms hydrogen bonds with water molecules, trapping them in the skin. it also reinforces the skin barrier by integrating into lipid structures between skin cells.

Typically Found In: Moisturizers,serums,cleansers,toners,sheet masks,sunscreens,body lotions,shampoos,conditioners

TECHNICAL DETAILS

Primary Category: Humectant

Secondary Functions: Skin barrier support,emollient,solvent

Application Areas:

Facial Skincare

Body Care

Hair Care

Beard Care

Color Cosmetics (Makeup)

Dietary/Oral Supplements

Typical Concentration Range: 1%โ€“30% (typical: 3โ€“10%)

SOURCING & ETHICS

Vegan Status: Yes โ€“ plant-derived (coconut, soy, palm) or synthetic

Halal Status: Yes โ€“ when plant-derived or synthetic; verify source with supplier

Source Notes: Derived from plant oils via hydrolysis or saponification; synthetic versions also available. palm-derived glycerin carries sustainability concerns.

SKIN COMPATIBILITY

Irritancy Rating: 1/5 โ€“ very low; non-irritating at all standard concentrations

Comedogenicity Rating: 0/5 โ€“ non-comedogenic

Sensitivity Concerns: Extremely rare allergic reactions; generally safe for all skin types including sensitive and baby skin

Safe for Sensitive Skin: Yes

SAFETY & COMPATIBILITY

Safety Profile: Widely recognized as safe. ewg hazard score: 1. no significant concerns for irritation, sensitization, or toxicity at typical concentrations (up to 50%).

Works Well With: Hyaluronic acid,ceramides,niacinamide,panthenol,urea,peptides,retinol,ahas/bhas

Avoid Combining With: No known incompatibilities at standard concentrations

SCIENTIFIC NOTE

Glycerin is an endogenous skin component found naturally in the stratum corneum. aquaporin-3 channels in keratinocytes facilitate glycerin transport, making it integral to natural skin hydration pathways.

Last Verified: Cosing database,cir safety assessment,ewg skin deep,inci decoder

Primary Sources: 2026-03-12

Niacinamide

Common Name(s): Vitamin b3,nicotinamide,pyridine-3-carboxamide

CAS Number: 98-92-0

DESCRIPTION

What It Does: Niacinamide strengthens the skin barrier, reduces visible pore size, regulates sebum production, fades dark spots, and improves skin texture and tone.

Why It's Used: It is used because it addresses multiple skin concerns at once without irritation, making it suitable for all skin types. it is stable in formulations and pairs well with most other actives.

How It Works: Niacinamide inhibits the transfer of melanosomes (pigment packets) to skin cells, reducing hyperpigmentation. it also stimulates ceramide synthesis to strengthen the skin barrier and reduces inflammation by modulating cytokine activity.

Typically Found In: Serums,moisturizers,toners,cleansers,eye creams,sunscreens,primers

TECHNICAL DETAILS

Primary Category: Active ingredient โ€“ vitamin

Secondary Functions: Barrier repair,brightening,anti-inflammatory

Application Areas:

Facial Skincare

Body Care

Hair Care

Beard Care

Color Cosmetics (Makeup)

Dietary/Oral Supplements

Typical Concentration Range: 2%โ€“10% (typical: 5%; higher concentrations may cause flushing in some individuals)

SOURCING & ETHICS

Vegan Status: Yes โ€“ synthetically produced

Halal Status: Yes โ€“ synthetic origin

Source Notes: Commercially produced via synthesis from nicotinic acid or 3-cyanopyridine. no animal-derived sources used in cosmetic-grade niacinamide.

SKIN COMPATIBILITY

Irritancy Rating: 1/5 โ€“ very low; concentrations above 10% may cause temporary flushing in sensitive individuals

Comedogenicity Rating: 0/5 โ€“ non-comedogenic

Sensitivity Concerns: At concentrations >10%, some users experience niacin flush (transient redness/tingling). generally very well-tolerated.

Safe for Sensitive Skin: Yes โ€“ one of the best-tolerated actives for sensitive skin

SAFETY & COMPATIBILITY

Safety Profile: Extensively studied and considered very safe. ewg hazard score: 1. no significant systemic toxicity concerns at topical concentrations.

Works Well With: Retinol,peptides,ahas/bhas,hyaluronic acid,ceramides,zinc,vitamin c,spf

Avoid Combining With: High concentrations of vitamin c (ascorbic acid) may theoretically convert to niacin โ€“ use at different times if using pure l-ascorbic acid above 15%

SCIENTIFIC NOTE

Niacinamide is a precursor to nad+ and nadp+, coenzymes vital to cellular energy metabolism. its benefits for dna repair and mitochondrial function make it a key ingredient in anti-aging strategies.

Last Verified: Cosing database,cir safety assessment,ewg skin deep,pubmed clinical studies

Primary Sources: 2026-03-12