
Mandom
Mandom Long-Keep Gel Ultra Hard 225g
A non-sticky hair gel with a watery texture for maximum hold without a sticky or coarse feeling. The water-based gel evenly spreads through hair to give hair a supple feel coupled with natural looking shine. To restyle, simply dampen hair with water and then use fingers or a comb to achieve your new look.
Sulfate-free
Paraben-free
Silicone-free
Natural
Protein-free
CGM
Optimized for Your Environment & Lifestyle
Your Biodata Compatibility Analysis
Based on your 6 hair health indices and environmental factors
Poor Match
Significant incompatibilities
Growth Cycle Health Index
Hair Match
Hair Health Index Alignment
Optimal for OSI, SSI, DI, HSI
Ingredient Efficacy
Matching Ingredient Score
Environment Compatibility
Current UV, Air Quality & Humidity
Why This Works for Your Specific Profile
Damage Index:
Damage levels outside specified range may not benefit optimally from product formulation
Water Quality:
Straight to wavy hair lacks curl structure becoming weighed down without curl definition benefits
Hair:
No porosity-specific conflicts
Active Lifestyle:
Activity levels outside optimal range affect product performance and maintenance requirements
Your Hair Profile Integration
Your Hair Archetype
Density Level
Washing Frequency
Shedding Level
Oil Level
Your Hair Health Indices
Oil Secretion (OSI)
Very low oil production
Scalp Sensitivity (SSI)
Very low sensitivity
Growth Rate (CMR)
Poor metabolism rate
Damage Index (DI)
Minimal damage
Hair Strength (HSI)
Very weak strength
Softness Index (SI)
Significant improvement needed
Water & Environmental Integration
Water:
Expected Results & Timeline
Key Highlights
What is it?
Hair Gel, 225g
Who Is It For
Adults, Unisex
Budget
Rs. 1,450.88 - Rs. 2,901.76
Timeline
Immediate
Why Youโll Love It
What Does It Help With?
Frizz, Flyaways, Unruly hair, Styling hold
Best for
Frizz control and smoothness
Features
Non-sticky, Water-based, Maximum hold, Supple feel, Natural shine, Restyling capability
Checks
Ingredients Overview
Ingredients List
Water, PVP, Glycerin, Alcohol Denat., Fragrance, PEG-60 Hydrogenated Castor Oil, Sodium Hydroxide, Methylparaben, Propylparaben, Citric Acid
Key Ingredients
PVP, Glycerin, Alcohol Denat., PEG-60 Hydrogenated Castor Oil
Ingredients Details
Alcohol Denat.
Common Name(s): Alcohol denat.,denatured ethanol,solvent antimicrobial astringent
CAS Number: N/a
DESCRIPTION
What It Does: Alcohol denat. dissolves oil-soluble and water-soluble cosmetic actives, provides rapid antimicrobial activity at concentrations above 60โ70% by denaturing microbial proteins, delivers a refreshing cooling sensation through evaporative cooling on skin, and temporarily enhances the penetration of topical actives by transiently disrupting the stratum corneum lipid bilayer organisation.
Why It's Used: Formulators choose alcohol denat. for its irreplaceable combination of solvent power, antimicrobial activity, and penetration-enhancing properties. no other cosmetic solvent simultaneously provides the cooling sensory experience of alcohol (from evaporative cooling at the skin surface), the immediate antimicrobial activity required for sanitisers (from protein denaturation above 60%), and the transient sc lipid disruption that improves active ingredient delivery (essential in actives-rich toners and essences). for denatured alcohol specifically, denaturing agents (typically 5% isopropanol or bitrex) prevent consumption without affecting cosmetic function.
How It Works: Alcohol denat. works through multiple mechanisms depending on concentration: (1) solvent action โ alcohol's hydroxyl group provides hydrogen bonding with water while the short alkyl chain provides interaction with organic solutes, enabling dissolution of both hydrophilic and moderately lipophilic cosmetic actives in a single solvent; (2) antimicrobial โ above 60% concentration, ethanol denatures microbial proteins by disrupting non-covalent bonds maintaining protein secondary and tertiary structure โ the alcohol molecules intercalate between protein chains, disrupting the hydrophobic interactions and hydrogen bonds that maintain enzyme active site geometry. this non-specific protein denaturation is immediately bactericidal and virucidal with no resistance mechanism possible; (3) sc penetration enhancement โ at lower concentrations (5โ30%), ethanol transiently fluidises the sc lipid bilayer by intercalating between the ordered lipid lamellae, disrupting the crystal packing and increasing lipid bilayer fluidity. this transient fluidisation increases the diffusion coefficient of co-applied actives through the sc for up to 30 minutes post-application; (4) astringency โ alcohol's protein precipitating action at the skin surface contracts superficial proteins, temporarily tightening pores and reducing oiliness.
Typically Found In: Toners,hand sanitisers,actives serums
TECHNICAL DETAILS
Primary Category: Active ingredient โ cosmetic active
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 5%โ95%
SOURCING & ETHICS
Vegan Status: Yes
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Good safety profile at recommended concentrations. ewg score: 1โ2.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Ethanol concentration-dependent antimicrobial efficacy: below 40% โ minimal bactericidal effect (insufficient protein denaturation); 40โ60% โ bacteriostatic, not bactericidal; 60โ70% โ peak bactericidal efficacy against both enveloped and non-enveloped viruses and vegetative bacteria (optimal water content maintains protein hydration required for denaturation to proceed); 80โ90% โ remains effective but slightly reduced from decreased water activity; 95โ100% โ reduced efficacy (insufficient water for protein denaturation). the 70% 'sweet spot' for sanitisers reflects this concentration-efficacy peak, not a formulation convenience.
Last Verified: Cosing database,alcohol denat. ethanol solvent antimicrobial review
Primary Sources: 2026-03-12
Alcohol Denat.
Common Name(s): Alcohol denat.,denatured ethanol,solvent antimicrobial astringent
CAS Number: N/a
DESCRIPTION
What It Does: Alcohol denat. dissolves oil-soluble and water-soluble cosmetic actives, provides rapid antimicrobial activity at concentrations above 60โ70% by denaturing microbial proteins, delivers a refreshing cooling sensation through evaporative cooling on skin, and temporarily enhances the penetration of topical actives by transiently disrupting the stratum corneum lipid bilayer organisation.
Why It's Used: Formulators choose alcohol denat. for its irreplaceable combination of solvent power, antimicrobial activity, and penetration-enhancing properties. no other cosmetic solvent simultaneously provides the cooling sensory experience of alcohol (from evaporative cooling at the skin surface), the immediate antimicrobial activity required for sanitisers (from protein denaturation above 60%), and the transient sc lipid disruption that improves active ingredient delivery (essential in actives-rich toners and essences). for denatured alcohol specifically, denaturing agents (typically 5% isopropanol or bitrex) prevent consumption without affecting cosmetic function.
How It Works: Alcohol denat. works through multiple mechanisms depending on concentration: (1) solvent action โ alcohol's hydroxyl group provides hydrogen bonding with water while the short alkyl chain provides interaction with organic solutes, enabling dissolution of both hydrophilic and moderately lipophilic cosmetic actives in a single solvent; (2) antimicrobial โ above 60% concentration, ethanol denatures microbial proteins by disrupting non-covalent bonds maintaining protein secondary and tertiary structure โ the alcohol molecules intercalate between protein chains, disrupting the hydrophobic interactions and hydrogen bonds that maintain enzyme active site geometry. this non-specific protein denaturation is immediately bactericidal and virucidal with no resistance mechanism possible; (3) sc penetration enhancement โ at lower concentrations (5โ30%), ethanol transiently fluidises the sc lipid bilayer by intercalating between the ordered lipid lamellae, disrupting the crystal packing and increasing lipid bilayer fluidity. this transient fluidisation increases the diffusion coefficient of co-applied actives through the sc for up to 30 minutes post-application; (4) astringency โ alcohol's protein precipitating action at the skin surface contracts superficial proteins, temporarily tightening pores and reducing oiliness.
Typically Found In: Toners,hand sanitisers,actives serums
TECHNICAL DETAILS
Primary Category: Active ingredient โ cosmetic active
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 5%โ95%
SOURCING & ETHICS
Vegan Status: Yes
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Good safety profile at recommended concentrations. ewg score: 1โ2.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Ethanol concentration-dependent antimicrobial efficacy: below 40% โ minimal bactericidal effect (insufficient protein denaturation); 40โ60% โ bacteriostatic, not bactericidal; 60โ70% โ peak bactericidal efficacy against both enveloped and non-enveloped viruses and vegetative bacteria (optimal water content maintains protein hydration required for denaturation to proceed); 80โ90% โ remains effective but slightly reduced from decreased water activity; 95โ100% โ reduced efficacy (insufficient water for protein denaturation). the 70% 'sweet spot' for sanitisers reflects this concentration-efficacy peak, not a formulation convenience.
Last Verified: Cosing database,alcohol denat. ethanol solvent antimicrobial review
Primary Sources: 2026-03-12
Citric Acid
Common Name(s): Lemon acid,2-hydroxypropane-1,2,3-tricarboxylic acid
CAS Number: 77-92-9
DESCRIPTION
What It Does: Adjusts ph to optimal ranges, chelates destabilizing metal ions, provides mild exfoliation at higher concentrations.
Why It's Used: Universal cosmetic ph adjuster and chelating agent. aha exfoliant activity is secondary.
How It Works: As ph adjuster, donates protons. as chelating agent, three carboxylic groups bind divalent metals (caยฒโบ, mgยฒโบ, feยฒโบ) preventing oxidative degradation.
Typically Found In: Nearly all cosmetic formulations,brightening products,exfoliants
TECHNICAL DETAILS
Primary Category: Active ingredient โ alpha hydroxy acid (aha)
Secondary Functions: Chelating agent,ph adjustment,preservation enhancement
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.1%โ10%
SOURCING & ETHICS
Vegan Status: Yes โ synthetic or fermentation-derived
Halal Status: Yes
Source Notes: Produced by fermentation of sugars by aspergillus niger. gras (e330). most abundant organic acid in citrus.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low at low concentrations; 2/5 at exfoliant concentrations
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Photosensitizing โ mandatory spf use. start at low frequency.
Safe for Sensitive Skin: Use with caution โ spf required
SAFETY & COMPATIBILITY
Safety Profile: Safe at otc concentrations. eu: โค10% leave-on at ph โฅ3.5. mandatory spf advisory.
Works Well With: Niacinamide,ceramides,hyaluronic acid,spf
Avoid Combining With: Retinol in same step; multiple exfoliants simultaneously
SCIENTIFIC NOTE
Three carboxylic acid groups provide multiple proton donation sites and stronger chelation than monocarboxylic ahas. this makes citric acid the preferred cosmetic chelating agent alongside edta.
Last Verified: Cosing database,cir safety assessment,ewg skin deep
Primary Sources: 2026-03-12
Fragrance
Common Name(s): Fragrance ingredient,eu allergen or aromatic component,olfactory/flavour
CAS Number: N/a
DESCRIPTION
What It Does: Provides the complete fragrance profile contributing to product sensory experience and consumer appeal.
Why It's Used: Fragrance is a major consumer purchase driver โ up to 70% of consumers make purchasing decisions partially based on product scent.
How It Works: Fragrance blends interact with olfactory receptors providing the sensory profile โ complex mixtures activate multiple receptor types for rich, multidimensional scent experiences.
Typically Found In: All fragrance products
TECHNICAL DETAILS
Primary Category: Active ingredient โ cosmetic active
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: Standard use levels
SOURCING & ETHICS
Vegan Status: Conditional
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Good safety profile at recommended concentrations. ewg score: 1โ2.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Ifra guidelines set usage limits for fragrance ingredients based on skin sensitisation and phototoxicity assessment for each application category.
Last Verified: Eu regulation 1223/2009 annex iii,ifra standards,fragrance allergen declaration requirements
Primary Sources: 2026-03-12
Personalized Usage Instructions
How to Use
Step 1
Apply evenly to damp or dry hair
Step 2
Style as desired
Step 3
To restyle, dampen hair with water and reshape using fingers or a comb
Medical Chemicals
Protein/Moisture
- Moisture
pH Level
- Acidic
Porosity Taget
- Normal Porosity
Customized for Your Profile
Scalp Condtions
pH Balanced
Climate Suitability
Humid, Dry, Winter, Summer
Clinical Claims
Frequency
Apply evenly to damp or dry hair. Style as desired. To restyle, dampen hair with water and reshape using fingers or a comb.