
Not Your Mother's
Not Your Mother's Sleep On It Overnight Hydrating Serum Cream
A lightweight, non-greasy leave-in serum cream that provides immediate and lasting hydration, transforming frizzy, dull, or dry hair into shinier, smoother, and softer strands.
Paraben-free
Sulfate-free
Color-safe
Vegan
Cruelty-free
Dryness
Optimized for Your Environment & Lifestyle
Your Biodata Compatibility Analysis
Based on your 6 hair health indices and environmental factors
Poor Match
Significant incompatibilities
Growth Cycle Health Index
Hair Match
Hair Health Index Alignment
Optimal for OSI, SSI, DI, HSI
Ingredient Efficacy
Matching Ingredient Score
Environment Compatibility
Current UV, Air Quality & Humidity
Why This Works for Your Specific Profile
Damage Index:
Healthy to moderately damaged hair experiences over-conditioning or protein overload causing limpness or rigidity
Water Quality:
Hair with breakage or thinning needs protein emphasis that moisture-heavy formula lacks
Hair:
Closed cuticles resist product penetration causing surface buildup without internal benefits
Active Lifestyle:
High activity and frequent washing rapidly strip product benefits requiring excessive reapplication
Your Hair Profile Integration
Your Hair Archetype
Density Level
Washing Frequency
Shedding Level
Oil Level
Your Hair Health Indices
Oil Secretion (OSI)
Very low oil production
Scalp Sensitivity (SSI)
Very low sensitivity
Growth Rate (CMR)
Poor metabolism rate
Damage Index (DI)
Minimal damage
Hair Strength (HSI)
Very weak strength
Softness Index (SI)
Significant improvement needed
Water & Environmental Integration
Water:
Expected Results & Timeline
Key Highlights
What is it?
Hair Serum Cream with 17 ingredients
Who Is It For
All ages, All genders
Budget
Rs. 970.69 - Rs. 1,941.38
Timeline
Immediate and lasting hydration, 3X smoother hair after 24 hours
Why Youโll Love It
What Does It Help With?
Dryness, Frizz, Dullness
Best for
Dryness
Features
Boosts moisture for 48 hours, Hair is 3X smoother after 24 hours, Provides immediate and lasting hydration, Leaves hair softer, shinier, smoother, and more manageable, Helps hairstyles look healthy and hydrated between washes, Lightweight and non-greasy, Immediately absorbs with zero residue, Can be applied to dry or damp hair, Suitable for all hair types, Safe for natural and color-treated hair, Floral fruity scent
Checks
Paraben-free, Sulfate-free, Cruelty-free, Vegan
Ingredients Overview
Ingredients List
water-aqua, c13-15-alkane, cetearyl-alcohol, bis-diisopropanolamino-pg-propyl-disiloxane-bis-vinyl-dimethicone-copolymer, isopentyldiol, behentrimonium-chloride, saccharide-isomerate, hydrolyzed-ganoderma-lucidum-mushroom-extract, hydrogenated-ethylhexyl-olivate, hydrogenated-olive-oil-unsaponifiables, glycerin, acrylamidopropyltrimonium-chloride-acrylates-copolymer, isohexadecane, coceth-7, ceteareth-20, hydroxypropyl-guar, caesalpinia-spinosa-gum, fragrance-parfum, phenoxyethanol, ethylhexylglycerin, lactic-acid
Key Ingredients
mushroom-extract, squalane
Ingredients Details
Ceteareth-20
Common Name(s): Polyethylene glycol cetearyl ether,peg-20 cetearyl ether
CAS Number: 68439-49-6
DESCRIPTION
What It Does: Provides high-hlb o/w emulsification for stable cream formation from ethoxylated cetearyl alcohol.
Why It's Used: Classic self-emulsifying wax component for standard pharmaceutical and cosmetic cream formulation.
How It Works: 20 eo units on cetearyl alcohol chain provide hlb ~15-17 for strong o/w emulsification. often pre-blended with cetearyl alcohol as 'emulsifying wax' for simplified cream making. combined low-hlb cetearyl alcohol + high-hlb ceteareth-20 forms a balanced self-emulsifying system.
Typically Found In: Classic pharmaceutical and cosmetic creams
TECHNICAL DETAILS
Primary Category: Functional ingredient โ ethoxylated fatty alcohol emulsifier
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 1%โ8%
SOURCING & ETHICS
Vegan Status: Conditional โ peg petroleum; cetearyl vegetable
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Good safety profile at recommended concentrations. ewg score: 1โ2.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Ceteareth-20's combination with cetearyl alcohol in the classic 'emulsifying wax nf' creates what is called a 'mixed emulsifier system' where the fatty alcohol forms lamellar crystal phases that physically trap and stabilize oil droplets. this physical (lamellar crystal) + chemical (hlb balance) dual stabilization provides superior stability compared to either component alone.
Last Verified: Cosing database,cir safety assessment
Primary Sources: 2026-03-12
Coceth-7
Common Name(s): Coceth-7
DESCRIPTION
What It Does: Delivers targeted skin-conditioning or bioactive benefits through a specific mechanism of action suited to the formulation's intended purpose.
Why It's Used: Specialty actives address specific skin concerns through targeted molecular mechanisms, providing efficacy beyond what base formulation ingredients alone can achieve.
How It Works: The bioactive compound interacts with specific molecular targets in skin cells or the extracellular matrix โ enzymes, receptors, structural proteins, or signaling molecules โ triggering beneficial biological responses.
Typically Found In: Serums,treatments,moisturizers,specialty products
TECHNICAL DETAILS
Primary Category: Specialty actives
Secondary Functions: Skin-conditioning,anti-aging
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.01โ5%
SOURCING & ETHICS
Vegan Status: Yes
Halal Status: Yes
Source Notes: Specialty active ingredient; check individual sourcing for vegan status.
SKIN COMPATIBILITY
Irritancy Rating: 1
Comedogenicity Rating: 0
Sensitivity Concerns: Low sensitization potential at recommended use concentrations.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Well-characterized cosmetic ingredient with established safety profile. generally non-irritating at typical use concentrations. suitable for leave-on and rinse-off cosmetics.
Works Well With: Niacinamide,hyaluronic acid,vitamin c,peptides
Avoid Combining With: Incompatible with oxidizing agents; check ph stability
SCIENTIFIC NOTE
Specialty actives typically work through enzyme inhibition (e.g., tyrosinase inhibition for brightening, mmp inhibition for anti-aging), receptor activation (e.g., retinoid receptors, ppar-ฮณ for barrier genes), or transcription factor modulation (e.g., nrf2 for antioxidant gene upregulation). structure-activity relationships determine potency and selectivity.
Last Verified: Cosing eu database; pcpc cosmetic ingredient safety reviews; ingredient-specific safety and efficacy literature
Primary Sources: 2025-01-15
Ethylhexylglycerin
Common Name(s): Octylglycerin,2-ethylhexyl glycerol ether,sensiva sc 10
CAS Number: 70445-33-9
DESCRIPTION
What It Does: Provides antimicrobial skin conditioning with deodorant activity and preservation system enhancement.
Why It's Used: Multifunctional clean beauty preservation active โ ethylhexylglycerin provides antimicrobial, deodorant, and skin conditioning in a single ingredient accepted in most natural cosmetic certification schemes.
How It Works: Glycerol ether provides antimicrobial via bacterial membrane phospholipid disruption. deodorant activity via reduction of underarm lipase enzyme activity (similar mechanism to triethyl citrate). skin conditioning from glycerol humectant component. synergistic with phenoxyethanol and diols.
Typically Found In: Natural preservation systems,deodorants,skin conditioning products
TECHNICAL DETAILS
Primary Category: Functional ingredient โ antimicrobial glycerol ether
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.1%โ0.5%
SOURCING & ETHICS
Vegan Status: Yes โ synthetic
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Good safety profile at recommended concentrations. ewg score: 1โ2.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Ethylhexylglycerin's deodorant mechanism is pharmacologically identical to triethyl citrate: both inhibit skin surface microbial lipase enzymes that convert odourless triglycerides to odorous free fatty acids. the glycerol ether structure of ethylhexylglycerin, combined with the 2-ethylhexyl chain, provides lipase inhibition similar to ester-based lipase inhibitors from a different chemical class.
Last Verified: Cosing database,schรผlke sensiva sc 10 technical data,cir safety assessment
Primary Sources: 2026-03-12
Glycerin
Common Name(s): Glycerol,glycerine,1,2,3-propanetriol
CAS Number: 56-81-5
DESCRIPTION
What It Does: Glycerin pulls water from the environment and deeper skin layers into the outer skin layer (epidermis), boosting moisture levels and keeping skin soft, smooth, and plump.
Why It's Used: It is used in virtually every moisturizer, serum, and cleanser because it is highly effective at hydrating skin, is well-tolerated by all skin types, and enhances the texture and spreadability of formulations.
How It Works: As a humectant, glycerin forms hydrogen bonds with water molecules, trapping them in the skin. it also reinforces the skin barrier by integrating into lipid structures between skin cells.
Typically Found In: Moisturizers,serums,cleansers,toners,sheet masks,sunscreens,body lotions,shampoos,conditioners
TECHNICAL DETAILS
Primary Category: Humectant
Secondary Functions: Skin barrier support,emollient,solvent
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 1%โ30% (typical: 3โ10%)
SOURCING & ETHICS
Vegan Status: Yes โ plant-derived (coconut, soy, palm) or synthetic
Halal Status: Yes โ when plant-derived or synthetic; verify source with supplier
Source Notes: Derived from plant oils via hydrolysis or saponification; synthetic versions also available. palm-derived glycerin carries sustainability concerns.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low; non-irritating at all standard concentrations
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Extremely rare allergic reactions; generally safe for all skin types including sensitive and baby skin
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Widely recognized as safe. ewg hazard score: 1. no significant concerns for irritation, sensitization, or toxicity at typical concentrations (up to 50%).
Works Well With: Hyaluronic acid,ceramides,niacinamide,panthenol,urea,peptides,retinol,ahas/bhas
Avoid Combining With: No known incompatibilities at standard concentrations
SCIENTIFIC NOTE
Glycerin is an endogenous skin component found naturally in the stratum corneum. aquaporin-3 channels in keratinocytes facilitate glycerin transport, making it integral to natural skin hydration pathways.
Last Verified: Cosing database,cir safety assessment,ewg skin deep,inci decoder
Primary Sources: 2026-03-12
Personalized Usage Instructions
How to Use
Step 1
Depending on hair thickness, pump one to four times into hands
Step 2
Apply to dry or damp hair, distributing from mid-length to ends
Medical Chemicals
Protein/Moisture
- Moisture
pH Level
- Acidic
Porosity Taget
- High Porosity
Customized for Your Profile
Scalp Condtions
Sensitive Scalp, pH Balanced
Climate Suitability
Humid, Dry, Winter, Summer
Clinical Claims
Boosts moisture for 48 hours, Hair is 3X smoother after 24 hours
Frequency
Depending on hair thickness, pump one to four times into hands. Apply to dry or damp hair, distributing from mid-length to ends.
Product Information
Paraben-free
Sulfate-free
Cruelty-free
Vegan