
Highlights
WHAT IS IT?
Vitamin C Serum with 7 main active ingredients
FEATURES
Fades dark spots & pigmentation, builds skin barrier, hydrates deeply, soothes and heals skin, smoothens skin tone, improves texture
BEST FOR
sensitive
CHECKS
Does not contain parabens, harmful preservatives
Who Is It For?
All Genders No Specific Age Range MentionedWhat Does It Help With?
Dark Spots Pigmentation Skin Barrier Repair Texture Refinement Hydration Redness ReductionBudget
Affordable (under โน30 Usd Approx.)How To Use
Which routine should it be used in?
Instructions:
Key Information
What Plum Says
Product Description:
Science-backed glow. Powered by 10% vitamin C & 3% niacinamide, this dynamic duo works to fade pigmentation & smoothen skin tone. Vitamin C (Ethyl Ascorbic Acid) is an antioxidant that inhibits tyrosinase activity, minimizing melanin production & shielding skin from free radical damage, while niacinamide supports cell turnover, helping to fade dark spots & refine texture. The result? Skin that looks visibly more even, clearer, & glowing. The ultimate barrier builder. 1% ceramide complex is a blend of 5 ceramide complex (EOP, NG, NP, AS, AP) that work to reinforce, repair & protect your skin's barrier. By shielding against environmental stressors & locking in moisture, it helps restore balance, improve hydration & leaves your skin feeling soft & smooth. Plump, soft, hydrated. 1% hyaluronic acid is a powerful humectant that draws in moisture & locks it in, delivering deep hydration that keeps skin looking plump & refreshed. With the ability to hold up to 1,000 times its weight in water, it ensures long-lasting hydration for smooth, supple & well-nourished skin. Your skin's soothe operator. Known for its anti-inflammatory & healing properties, calendula extract helps soothe irritation, reduce redness & support skin recovery, leaving your skin feeling comforted & refreshed.
About the Brand:
Ingredients Overview
Ingredients List
Aqua, 3-O-Ethyl Ascorbic Acid, Niacinamide, Propanediol, Betaine, Sodium Hyaluronate Crosspolymer, Sodium Hyaluronate, Sodium Acetylated Hyaluronate, Hydrolyzed Sodium Hyaluronate, Pentylene Glycol, Laminaria Digitata (Oarweed) Extract, Citrus Reticulata (Japanese Mandarin) Peel Extract, Terminalia Ferdinandiana (Kakadu Plum) Fruit Extract, Calendula Officinalis Flower Extract, 1,2-Hexanediol, Hydrogenated Lecithin, Cetyl-PG Hydroxyethyl Palmitamide, Ceramide EOP, Ceramide NS/NG, Ceramide NP, Ceramide AS, Ceramide AP, Cholesterol, Sodium Citrate, Rosa Damascena (Rose) Flower Water, Phenoxyethanol, Ethylhexylglycerin, Citric Acid, Olive Oil Glycereth-8 Esters, Cyclodextrin, Ethoxydiglycol, Methyl Gluceth-20, Maltitol, Sodium Acrylates Copolymer, Lecithin, Sodium Gluconate, Xanthan Gum, Vitamin C
Key Ingredients
Vitamin C (Ethyl Ascorbic Acid), Niacinamide, Ceramide Complex, Hyaluronic Acid, Calendula Extract
Ingredients Details
1-2-hexanediol
Common Name(s): 1-2-hexanediol,cosmetic active,functional ingredient
CAS Number: N/a
DESCRIPTION
What It Does: Delivers characteristic cosmetic function at recommended use concentration.
Why It's Used: Selected for functional contribution and formulation compatibility supported by cosmetic science and regulatory safety data.
How It Works: Works through the mechanism of its molecular class โ physicochemical or biological interaction with skin proteins, lipids, or receptors as documented in peer-reviewed cosmetic literature.
Typically Found In: Skin care formulations
TECHNICAL DETAILS
Primary Category: Active ingredient โ cosmetic active
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.1%โ10%
SOURCING & ETHICS
Vegan Status: Conditional
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Good safety profile at recommended concentrations. ewg score: 1โ2.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
1-2-hexanediol has an established safety and efficacy profile within the cosmetic regulatory framework at standard use concentrations.
Last Verified: Cosing database,1-2-hexanediol technical literature
Primary Sources: 2026-03-12
3-o-ethyl Ascorbic Acid
Common Name(s): 3-o-ethyl ascorbic acid
DESCRIPTION
What It Does: Loosens corneocyte adhesion in the stratum corneum, accelerating cell turnover, refining skin texture, and improving radiance.
Why It's Used: Organic acids at cosmetic ph values provide controlled keratolytic exfoliation that improves skin texture, pore appearance, and radiance without mechanical irritation.
How It Works: At appropriate ph, the acid's undissociated form penetrates the stratum corneum and dissolves the ionic bonds between corneocyte desmosomes (calcium chelation mechanism), facilitating controlled desquamation and cell renewal.
Typically Found In: Toners,exfoliants,serums,peels,cleansers
TECHNICAL DETAILS
Primary Category: Exfoliants
Secondary Functions: Brightening,keratolytic
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.5โ20%
SOURCING & ETHICS
Vegan Status: Yes
Halal Status: Yes
Source Notes: Synthetic or plant-derived acid; no animal components.
SKIN COMPATIBILITY
Irritancy Rating: 2
Comedogenicity Rating: 0
Sensitivity Concerns: May cause irritation or stinging in sensitive or barrier-compromised skin at high concentrations; patch test recommended.
Safe for Sensitive Skin: Conditional
SAFETY & COMPATIBILITY
Safety Profile: Safe within recommended ph and concentration ranges. sensitization risk increases above 10% aha. patch test recommended for sensitive skin. mildly irritating to some individuals at typical cosmetic use concentrations.
Works Well With: Niacinamide,hyaluronic acid,ceramides,vitamin c
Avoid Combining With: High concentrations on sensitive/broken skin; avoid with physical exfoliants
SCIENTIFIC NOTE
Cosmetic acids function at the pka boundary: only the undissociated acid (rcooh) penetrates the stratum corneum lipid barrier, while the ionized carboxylate (rcooโป) does not. the henderson-hasselbalch equation governs the fraction of active species at formulation ph; typically 0.5โ3.0% undissociated acid provides efficacy while minimizing irritation.
Last Verified: Cosing eu database; pcpc cosmetic ingredient safety reviews; ingredient-specific safety and efficacy literature
Primary Sources: 2025-01-15
Betaine
Common Name(s): Trimethylglycine,tmg,natural betaine
CAS Number: 107-43-7
DESCRIPTION
What It Does: Provides osmoprotective humectant conditioning with anti-irritant and mild foam-boosting activity.
Why It's Used: Natural-origin multifunctional osmolyte from sugar beet providing hydration, anti-irritancy, and conditioning in virtually every cosmetic category.
How It Works: Quaternary ammonium betaine provides zwitterionic character for water binding via ionic hydration. osmoprotective function at 100โ500mm as compatible solute protecting cells from osmotic stress. reduces surfactant irritation by competing with sls for protein binding sites. mild foam enhancement.
Typically Found In: Virtually all categories โ moisturisers, shampoos, cleansers
TECHNICAL DETAILS
Primary Category: Functional ingredient โ humectant
Secondary Functions: Tewl reduction,skin plumping
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.5%โ10%
SOURCING & ETHICS
Vegan Status: Yes โ from beta vulgaris (sugar beet) molasses
Halal Status: Yes
Source Notes: Synthetic or naturally derived. excellent aqueous solubility.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Non-irritating; suitable for all skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Excellent safety profile. ewg score: 1.
Works Well With: Ceramides,emollients,occlusives,glycerin,hyaluronic acid
Avoid Combining With: No significant incompatibilities
SCIENTIFIC NOTE
Betaine's anti-irritant mechanism for surfactant systems involves competitive protein protection: betaine at high concentrations preferentially interacts with skin proteins, occupying binding sites that would otherwise be occupied by surfactant molecules causing protein denaturation. this competition reduces available protein binding for irritating surfactants, explaining betaine's well-documented ability to reduce sls irritation when co-formulated.
Last Verified: Cosing database,craig betaine osmoprotective review,cir safety assessment
Primary Sources: 2026-03-12
Calendula Officinalis Flower Extract
Common Name(s): Calendula officinalis flower extract,botanical extract,phytochemical active
CAS Number: N/a
DESCRIPTION
What It Does: Provides antioxidant protection, anti-inflammatory activity, and skin conditioning from polyphenols, terpenoids, and phytochemicals in the extract.
Why It's Used: Natural plant extracts provide multi-functional phytochemical profiles supporting concurrent skin care claims from one ingredient with authentic botanical heritage.
How It Works: Polyphenols scavenge ros via hโข donation; terpenoids inhibit nf-kb or cox inflammatory pathways; vitamins and minerals provide cofactor skin nutrition.
Typically Found In: Botanical skin care,natural products
TECHNICAL DETAILS
Primary Category: Active ingredient โ antioxidant
Secondary Functions: Free radical scavenging,anti-aging
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.1%โ30%
SOURCING & ETHICS
Vegan Status: Conditional
Halal Status: Conditional
Source Notes: Plant-derived extract or synthetic.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Non-irritating; well-tolerated.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Excellent safety profile. ewg score: 1.
Works Well With: Vitamin c,vitamin e,ferulic acid,spf,other antioxidants
Avoid Combining With: No significant incompatibilities
SCIENTIFIC NOTE
Plant secondary metabolites evolved for uv photoprotection and pathogen defence โ mechanisms directly applicable to cosmetic antioxidant and anti-inflammatory activity in human skin.
Last Verified: Cosing database,calendula officinalis flower extrac botanical review
Primary Sources: 2026-03-12