
Highlights
WHAT IS IT?
Face moisturizer with multiple key ingredients including SPF, niacinamide and papaya extracts
FEATURES
Infused with finest Saffron and Kumkumadi Tailam, fortified with SPF 35 & PA+++, blocks UVA & UVB rays, lightweight, quick-absorbing, non-greasy, helps fade dark spots and pigmentation
BEST FOR
sensitive
CHECKS
Does not contain fragrance, Non-greasy, Lightweight
Who Is It For?
Unisex All Adult AgesWhat Does It Help With?
Dark Spots Pigmentation Sun Damage TanningBudget
Affordable (under โน30)How To Use
Which routine should it be used in?
Instructions:
Key Information
What Plum Says
Product Description:
Brighten up with this luxurious saffron glow bright moisturizer that is infused with the finest Saffron and the antioxidant powerhouse Kumkumadi Tailam. Fortified with SPF 35 & PA+++, this day cream also blocks the sun's harmful UVA & UVB rays guarding against sun damage and tanning. It is also powerpacked with niacinamide and papaya extracts to help fade dark spots and pigmentation
About the Brand:
Ingredients Overview
Ingredients List
Aqua, Ethylhexyl Methoxycinnamate, Butyl Methoxydibenzoylmethane, Benzophenone-3, Phospholipids, 1,3-Butylene Glycol, Aloe Barbadensis (Aloe) Leaf Juice, Glycerin, Argania Spinosa (Argan) Kernel Oil, Crocus Sativus (Saffron) Oil, Kumkumadi Oil, Carica Papaya Extract, Ammonium Acryloyldimethyltaurate/VP Copolymer, Phenoxyethanol, Ethylhexylglycerin, Niacinamide, Isodecyl Neopentanoate, Fragrance, Sodium Gluconate, CI 15510
Key Ingredients
Saffron, Kumkumadi Tailam, SPF 35, Niacinamide, Papaya Extracts
Ingredients Details
Ammonium Acryloyldimethyltaurate/vp Copolymer
Common Name(s): Ammonium acryloyldimethyltaurate/vp copolymer
DESCRIPTION
What It Does: Delivers targeted skin-conditioning or bioactive benefits through a specific mechanism of action suited to the formulation's intended purpose.
Why It's Used: Specialty actives address specific skin concerns through targeted molecular mechanisms, providing efficacy beyond what base formulation ingredients alone can achieve.
How It Works: The bioactive compound interacts with specific molecular targets in skin cells or the extracellular matrix โ enzymes, receptors, structural proteins, or signaling molecules โ triggering beneficial biological responses.
Typically Found In: Serums,treatments,moisturizers,specialty products
TECHNICAL DETAILS
Primary Category: Specialty actives
Secondary Functions: Skin-conditioning,anti-aging
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.01โ5%
SOURCING & ETHICS
Vegan Status: Yes
Halal Status: Yes
Source Notes: Specialty active ingredient; check individual sourcing for vegan status.
SKIN COMPATIBILITY
Irritancy Rating: 1
Comedogenicity Rating: 0
Sensitivity Concerns: Low sensitization potential at recommended use concentrations.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Well-characterized cosmetic ingredient with established safety profile. generally non-irritating at typical use concentrations. suitable for leave-on and rinse-off cosmetics.
Works Well With: Niacinamide,hyaluronic acid,vitamin c,peptides
Avoid Combining With: Incompatible with oxidizing agents; check ph stability
SCIENTIFIC NOTE
Specialty actives typically work through enzyme inhibition (e.g., tyrosinase inhibition for brightening, mmp inhibition for anti-aging), receptor activation (e.g., retinoid receptors, ppar-ฮณ for barrier genes), or transcription factor modulation (e.g., nrf2 for antioxidant gene upregulation). structure-activity relationships determine potency and selectivity.
Last Verified: Cosing eu database; pcpc cosmetic ingredient safety reviews; ingredient-specific safety and efficacy literature
Primary Sources: 2025-01-15
Benzophenone-3
Common Name(s): Oxybenzone,2-hydroxy-4-methoxybenzophenone,uva+uvb filter
CAS Number: 131-57-7
DESCRIPTION
What It Does: Provides combined uva and uvb filtration in a single chemical uv filter molecule.
Why It's Used: Combined uva+uvb filter historically used for broad-spectrum coverage in a single ingredient, now increasingly restricted.
How It Works: Benzophenone chromophore absorbs uvb (305nm) and uva-ii (326nm) via two separate nโฯ* transitions. water-soluble allows aqueous phase formulation. single filter providing partial broad-spectrum coverage.
Typically Found In: Sunscreens (being phased out in many markets)
TECHNICAL DETAILS
Primary Category: Active ingredient โ chemical uva/uvb filter
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: Up to 6% (eu), 6% (us fda)
SOURCING & ETHICS
Vegan Status: Yes โ synthetic
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Eu max 6%. coral reef/aquatic toxicity โ banned hawaii, palau, some us states. potential endocrine activity at high systemic exposure. ewg score: 7. use declining due to regulatory pressure.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Benzophenone-3's declining use reflects evolving understanding of environmental and endocrine impacts: discovered in coral bleaching studies, its restriction in hawaii (2018) sparked a global trend in marine-safe sunscreen formulations that is reshaping the industry away from bp-3 toward mineral filters and marine-safer organic alternatives.
Last Verified: Cosing database,fda uv filter otc monograph,hawaii bp-3 restriction law
Primary Sources: 2026-03-12
Butyl Methoxydibenzoylmethane
Common Name(s): Butyl methoxydibenzoylmethane,organic uv filter,photostabilising sunscreen active
CAS Number: N/a
DESCRIPTION
What It Does: Absorbs uv radiation at specific wavelengths (uva 320โ400 nm, uvb 290โ320 nm) and dissipates photon energy as heat rather than skin-damaging photochemical reactions.
Why It's Used: Organic uv filters are chosen for their high molar extinction coefficient, specific spectral coverage, and formulation compatibility โ individual filters are combined to provide broad-spectrum coverage across uva+uvb.
How It Works: Uv photon absorption by the aromatic chromophore ฯ-system excites the molecule from sโ ground state to sโ excited state. rapid internal conversion or photoisomerisation dissipates energy as vibrational heat before it can initiate skin photodamage.
Typically Found In: Sunscreens,photoprotective products
TECHNICAL DETAILS
Primary Category: Active ingredient โ cosmetic active
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: Check local sunscreen regulations
SOURCING & ETHICS
Vegan Status: Yes
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Good safety profile at recommended concentrations. ewg score: 1โ2.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Organic uv filters require photostabilisation (by avobenzone-octocrylene pairing, or triazine stabilisers) as some absorbers degrade on uv exposure โ formulator must verify photostability of the chosen filter combination.
Last Verified: Cosing database,butyl methoxydibenzoylmethane organic uv filter review
Primary Sources: 2026-03-12
Ci 15510
Common Name(s): Ci 15510,approved cosmetic colorant,colour cosmetics pigment
CAS Number: N/a
DESCRIPTION
What It Does: Provides colour in cosmetic formulations within the permitted application areas and concentrations specified by fda 21 cfr 73/74 and eu cosmetics regulation annex iv.
Why It's Used: Regulatory compliance requires verifying both the permitted use category (fd&c, d&c, ext. d&c) and the specific application area approval for each colorant in each target market.
How It Works: Colour arises from selective wavelength absorption by the chromophore structure โ electronic transitions (d-orbital for transition metal pigments; ฯโฯ* for organic chromophores) absorb specific visible wavelengths providing the perceived complementary colour.
Typically Found In: Colour cosmetics
TECHNICAL DETAILS
Primary Category: Active ingredient โ mineral / metal active
Secondary Functions: Antimicrobial,sebum regulation,antioxidant enzyme cofactor
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: Per product type โ check fda/eu permitted list
SOURCING & ETHICS
Vegan Status: Conditional
Halal Status: Conditional
Source Notes: Mineral/inorganic compound. cosmetic or pharmaceutical grade.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Non-irritating at recommended concentrations.
Safe for Sensitive Skin: Yes at recommended concentrations
SAFETY & COMPATIBILITY
Safety Profile: Excellent safety profile at cosmetic concentrations. ewg score: 1โ2.
Works Well With: Niacinamide,salicylic acid,other actives
Avoid Combining With: No significant incompatibilities at standard concentrations
SCIENTIFIC NOTE
All cosmetic colorants in the us require fda batch certification confirming identity and purity per lot โ uncertified batches cannot legally appear in finished us cosmetics. eu annex iv lists permitted colorants with specific maximum concentrations and use restrictions by product category.
Last Verified: Fda 21 cfr 73/74,eu cosmetics regulation annex iv,colorant regulatory review
Primary Sources: 2026-03-12