Wildly Pure Keratin Hair Mask for Smoothening & Color Protection with Biolipids & Hyaluronic Acid

Wildly Pure

Wildly Pure Keratin Hair Mask for Smoothening & Color Protection with Biolipids & Hyaluronic Acid

Wildly Pure Keratin Hair Mask is expertly formulated to smooth, repair, and protect hair. It replenishes moisture, strengthens hair fibers, and enhances shine while preserving color vibrancy. Enriched with biolipid complex, hyaluronic acid, murumuru butter, and niacinamide, it nourishes hair, improves elasticity, tames frizz, and is suitable for all hair types. The formula is sulfate and paraben-free for luxurious salon-like treatment at home.

Sulfate-free

Paraben-free

Color-safe

Natural

Damage Repair

Frizz

Optimized for Your Environment & Lifestyle

Humid
Dry
UV Protection
Pollution Shield

Nykaa

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Wildly Pure Keratin Hair Mask for Smoothening & Color Protection with Biolipids & Hyaluronic Acid

Wildly Pure

wildly-pure-keratin-hair-mask-for-smoothening-color-protection-with-biolipids-hyaluronic-acid

Hair Mask

10202974781733

Morning or Evening?

Morning
Evening
Both

How often will you use this product?

Everyday
Every other day
Every 3 days
Every 4 days
Every 5 days
Every 6 days
Once a week
Twice a week
On specific days
As needed
On rotation

Notes

Add to Routine
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Your Biodata Compatibility Analysis

Based on your 6 hair health indices and environmental factors

0 HAIR HEALTH SCORE

Poor Match

Significant incompatibilities

Growth Cycle Health Index

Hair Match

Hair Health Index Alignment

Optimal for OSI, SSI, DI, HSI

Ingredient Efficacy

Matching Ingredient Score

Environment Compatibility

Current UV, Air Quality & Humidity

Why This Works for Your Specific Profile

Damage Index:

Healthy to moderately damaged hair experiences over-conditioning or protein overload causing limpness or rigidity

Water Quality:

Dry or dull hair experiences increased brittleness from protein concentration without moisture balance

Hair:

Closed cuticles resist product penetration causing surface buildup without internal benefits

Active Lifestyle:

High activity and frequent washing rapidly strip product benefits requiring excessive reapplication

Add to Your Routine

Current Routine Fit

Professional salon treatment, temporarily replaces your entire routine

Recommended Routine Order

1.
2.
3.

Your Hair Profile

Hair Type

Damage Level

Porosity

Scalp Sensitivity

Your Hair Profile Integration

Your Hair Archetype

Density Level

Washing Frequency

Shedding Level

Oil Level

Your Hair Health Indices

Oil Secretion (OSI)

Very low oil production

Scalp Sensitivity (SSI)

Very low sensitivity

Growth Rate (CMR)

Poor metabolism rate

Damage Index (DI)

Minimal damage

Hair Strength (HSI)

Very weak strength

Softness Index (SI)

Significant improvement needed

Water & Environmental Integration

Water:

Expected Results & Timeline

Key Highlights

What is it?

Hair Mask with key natural ingredients including biolipid complex, plant keratin, hyaluronic acid

Who Is It For

Adults, All Genders

Budget

Rs. 739.96 - Rs. 1,479.92

Timeline

Visible results after regular use, color protection up to 8 weeks

Why Youโ€™ll Love It

What Does It Help With?

Color fading, Hair damage, Frizz, Dullness, Split ends

Best for

Damage Repair

Features

8 weeks of color protection and vibrancy, Strength and damage repair with keratin, Advanced hair protection technology, Salon-quality smoothness and shine

Checks

100% Authentic, Sulfate-free, Paraben-free

Ingredients Overview

Ingredients List

Aqua,Behentrimonium-chloride,Glyceryl-Mono-Stearate-SE,Glycerin,Cetearyl-alcohol,Coco-Glucoside,Glyceryl-Oleate,Phospholipids,Glycine-Soja-(Soybean)-Oil,Glycolipids,Glycine-Soja-(Soybean)-Sterols,C15-19-Alkane,Polyquatemium-10,Perfum,Phenoxyethonol,Vitamin-B3-(Niacinamide),Cocos-nucifera-(coconut)-oil,Butyrospermum-Parkii-(Shea)-Butter,Ricinus-Communis-(Castor)-Seed-Oil,Water,Sodium-Hyaluronate,Hydroxypropyl-Guar-Hydroxypropyltrimonium-Chloride,Pentylene-Glycol,Sodium-Benzoate,Sorbeth-230-Tetraoleate,Decyl-Glucoside,Sorbitan-Laurate,Candelilla-Cera,Astrocaryum-Murumuru-Seed-Butter,Gossypium-Herbaceum-(Cotton)-Seed-Oil,Butyrospermum-Parkii-(Shea)-Butter,Macadamia-Termifolia-Seed-Oil,Cocos-Nucifera-(Coconut)-Fruit-Extract,Chamomilla-Recutita-(Matricaria)-Flower-Extract,Aloe-Barbadensis-Leaf-Extract,Camellia-Sinensis-Leaf-Extract,Cinnamomum-Zeylanicum-Bark-Extract,Acorus-Calamus-Root-Extract,Commiphora-Myrrha-Resin-Extract,Olea-Europaea-(Olive)-Fruit-Oil,Aqua,Argania-Spinosa-Kernel-Oil,Lecithin,Polyglyceryl-3-Diisostearate,Glycerin,Glyceryl-Stearate,Guar-hydroxypropyltrimonium-chloride,Panthenol,Hydrolyzed-Soy-Protein,Hydrolyzed-Com-Protein,Hydrolyzed-Wheat-Protein,Pentaclethramidopropyl-Dimethylamine,Glycerin,Vitamin-E-(Tocopherol)

Key Ingredients

Biolipids Complex, Hyaluronic Acid, Niacinamide, Murumuru Butter, Plant Keratin

Ingredients Details

Coco-glucoside

Common Name(s): Coconut glucoside,apg c8-c16

CAS Number: 68515-73-1

DESCRIPTION

What It Does: Provides gentle, natural-origin cleansing with good foam from mixed coconut chain alkyl glucosides.

Why It's Used: Widely used natural surfactant for green beauty formulations requiring good foam performance with natural-origin and mild credentials.

How It Works: Mixed c8-c16 fatty alcohol chain lengths from coconut provide broader foam stability than single-chain glucosides. non-ionic glucoside headgroup provides mildness. better detergency and rinsing than individual chain-length apgs due to mixed chain distribution.

Typically Found In: Natural shampoos,body washes,facial cleansers

TECHNICAL DETAILS

Primary Category: Functional ingredient โ€“ coconut alkyl glucoside

Secondary Functions: Skin conditioning

Application Areas:

Facial Skincare

Body Care

Hair Care

Beard Care

Color Cosmetics (Makeup)

Dietary/Oral Supplements

Typical Concentration Range: 2%โ€“20%

SOURCING & ETHICS

Vegan Status: Yes โ€“ from coconut fatty alcohols and glucose

Halal Status: Yes

Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.

SKIN COMPATIBILITY

Irritancy Rating: 1/5 โ€“ very low

Comedogenicity Rating: 0/5 โ€“ non-comedogenic

Sensitivity Concerns: Well-tolerated by most skin types.

Safe for Sensitive Skin: Yes

SAFETY & COMPATIBILITY

Safety Profile: Good safety profile at recommended concentrations. ewg score: 1โ€“2.

Works Well With: Standard skincare actives

Avoid Combining With: No known significant incompatibilities

SCIENTIFIC NOTE

Coco-glucoside's natural chain length distribution (c8-c16) provides synergistic surfactant effects where different chain lengths optimize different properties: shorter chains provide initial foam burst, longer chains provide foam stability and soil removal, creating better overall performance than any single chain length alone.

Last Verified: Cosing database,cir safety assessment

Primary Sources: 2026-03-12

Glycerin

Common Name(s): Glycerol,glycerine,1,2,3-propanetriol

CAS Number: 56-81-5

DESCRIPTION

What It Does: Glycerin pulls water from the environment and deeper skin layers into the outer skin layer (epidermis), boosting moisture levels and keeping skin soft, smooth, and plump.

Why It's Used: It is used in virtually every moisturizer, serum, and cleanser because it is highly effective at hydrating skin, is well-tolerated by all skin types, and enhances the texture and spreadability of formulations.

How It Works: As a humectant, glycerin forms hydrogen bonds with water molecules, trapping them in the skin. it also reinforces the skin barrier by integrating into lipid structures between skin cells.

Typically Found In: Moisturizers,serums,cleansers,toners,sheet masks,sunscreens,body lotions,shampoos,conditioners

TECHNICAL DETAILS

Primary Category: Humectant

Secondary Functions: Skin barrier support,emollient,solvent

Application Areas:

Facial Skincare

Body Care

Hair Care

Beard Care

Color Cosmetics (Makeup)

Dietary/Oral Supplements

Typical Concentration Range: 1%โ€“30% (typical: 3โ€“10%)

SOURCING & ETHICS

Vegan Status: Yes โ€“ plant-derived (coconut, soy, palm) or synthetic

Halal Status: Yes โ€“ when plant-derived or synthetic; verify source with supplier

Source Notes: Derived from plant oils via hydrolysis or saponification; synthetic versions also available. palm-derived glycerin carries sustainability concerns.

SKIN COMPATIBILITY

Irritancy Rating: 1/5 โ€“ very low; non-irritating at all standard concentrations

Comedogenicity Rating: 0/5 โ€“ non-comedogenic

Sensitivity Concerns: Extremely rare allergic reactions; generally safe for all skin types including sensitive and baby skin

Safe for Sensitive Skin: Yes

SAFETY & COMPATIBILITY

Safety Profile: Widely recognized as safe. ewg hazard score: 1. no significant concerns for irritation, sensitization, or toxicity at typical concentrations (up to 50%).

Works Well With: Hyaluronic acid,ceramides,niacinamide,panthenol,urea,peptides,retinol,ahas/bhas

Avoid Combining With: No known incompatibilities at standard concentrations

SCIENTIFIC NOTE

Glycerin is an endogenous skin component found naturally in the stratum corneum. aquaporin-3 channels in keratinocytes facilitate glycerin transport, making it integral to natural skin hydration pathways.

Last Verified: Cosing database,cir safety assessment,ewg skin deep,inci decoder

Primary Sources: 2026-03-12

Glycerin

Common Name(s): Glycerol,glycerine,1,2,3-propanetriol

CAS Number: 56-81-5

DESCRIPTION

What It Does: Glycerin pulls water from the environment and deeper skin layers into the outer skin layer (epidermis), boosting moisture levels and keeping skin soft, smooth, and plump.

Why It's Used: It is used in virtually every moisturizer, serum, and cleanser because it is highly effective at hydrating skin, is well-tolerated by all skin types, and enhances the texture and spreadability of formulations.

How It Works: As a humectant, glycerin forms hydrogen bonds with water molecules, trapping them in the skin. it also reinforces the skin barrier by integrating into lipid structures between skin cells.

Typically Found In: Moisturizers,serums,cleansers,toners,sheet masks,sunscreens,body lotions,shampoos,conditioners

TECHNICAL DETAILS

Primary Category: Humectant

Secondary Functions: Skin barrier support,emollient,solvent

Application Areas:

Facial Skincare

Body Care

Hair Care

Beard Care

Color Cosmetics (Makeup)

Dietary/Oral Supplements

Typical Concentration Range: 1%โ€“30% (typical: 3โ€“10%)

SOURCING & ETHICS

Vegan Status: Yes โ€“ plant-derived (coconut, soy, palm) or synthetic

Halal Status: Yes โ€“ when plant-derived or synthetic; verify source with supplier

Source Notes: Derived from plant oils via hydrolysis or saponification; synthetic versions also available. palm-derived glycerin carries sustainability concerns.

SKIN COMPATIBILITY

Irritancy Rating: 1/5 โ€“ very low; non-irritating at all standard concentrations

Comedogenicity Rating: 0/5 โ€“ non-comedogenic

Sensitivity Concerns: Extremely rare allergic reactions; generally safe for all skin types including sensitive and baby skin

Safe for Sensitive Skin: Yes

SAFETY & COMPATIBILITY

Safety Profile: Widely recognized as safe. ewg hazard score: 1. no significant concerns for irritation, sensitization, or toxicity at typical concentrations (up to 50%).

Works Well With: Hyaluronic acid,ceramides,niacinamide,panthenol,urea,peptides,retinol,ahas/bhas

Avoid Combining With: No known incompatibilities at standard concentrations

SCIENTIFIC NOTE

Glycerin is an endogenous skin component found naturally in the stratum corneum. aquaporin-3 channels in keratinocytes facilitate glycerin transport, making it integral to natural skin hydration pathways.

Last Verified: Cosing database,cir safety assessment,ewg skin deep,inci decoder

Primary Sources: 2026-03-12

Glycolipids

Common Name(s): Glycolipids,glycolipids,cosmetic functional ingredient,established active

CAS Number: N/a

DESCRIPTION

What It Does: Provides polyol humectant moisture retention and co-solvent activity for active ingredient dissolution.

Why It's Used: Glycolipids is selected for the specific functional properties of its molecular class โ€” the chemical architecture of glycolipids delivers the required cosmetic performance through documented interactions with skin biology and formulation matrix.

How It Works: Hydroxyl groups h-bond water (5-7 per oh) for hygroscopic retention; alkyl chain controls lipophilicity.

Typically Found In: Cosmetic formulations

TECHNICAL DETAILS

Primary Category: Active ingredient โ€“ cosmetic active

Secondary Functions: Skin conditioning

Application Areas:

Facial Skincare

Body Care

Hair Care

Beard Care

Color Cosmetics (Makeup)

Dietary/Oral Supplements

Typical Concentration Range: 0.1%โ€“10%

SOURCING & ETHICS

Vegan Status: Conditional

Halal Status: Yes

Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.

SKIN COMPATIBILITY

Irritancy Rating: 1/5 โ€“ very low

Comedogenicity Rating: 0/5 โ€“ non-comedogenic

Sensitivity Concerns: Well-tolerated by most skin types.

Safe for Sensitive Skin: Yes

SAFETY & COMPATIBILITY

Safety Profile: Good safety profile at recommended concentrations. ewg score: 1โ€“2.

Works Well With: Standard skincare actives

Avoid Combining With: No known significant incompatibilities

SCIENTIFIC NOTE

Safety documented in cosing at standard formulation concentrations.

Last Verified: Cosing database,glycolipids technical review

Primary Sources: 2026-03-22

Personalized Usage Instructions

How to Use

1

Step 1

Massage gently on damp hair in circular motion, keep for minimum 20 minutes then rinse

2

Step 2

Can be left overnight covered with shower cap or silk scarf

3

Step 3

Best used with Enrich Professional Shampoo

Medical Chemicals

Protein/Moisture

- Protein/Moisture balance

pH

pH Level

- Acidic

Porosity Taget

- Normal Porosity

Customized for Your Profile

Scalp Condtions

pH Balanced, Sensitive Scalp

Climate Suitability

Humid, Dry, UV Protection, Pollution Shield

Clinical Claims

Frequency

Massage gently on damp hair in circular motion, keep for minimum 20 minutes then rinse. Can be left overnight covered with shower cap or silk scarf. Best used with Enrich Professional Shampoo.

Product Information

100% Authentic

Sulfate-free

Paraben-free